Social Media Marketing Trends: Stay Ahead Without the Gimmicks

Social media marketing trends move faster than you can hit ‘skip’ on that Youtube ad.

One minute, everyone’s on Facebook, and the next, they’ve moved to TikTok to watch "A day in the life of a XYZ making $10,000 a month" trends.

To keep up, businesses need to be relatable, relevant, innovated and dare I say…human.

People crave authenticity, so ditch the AI generated posts and add some personality (but please, no cringeworthy memes unless they’re actually funny).

Use video content (it’s king right now) and explore micro-influencers, because smaller followings can have big impact.

Most importantly, stay flexible. Today’s trend might be Instagram Reels, but tomorrow? Who knows, maybe virtual reality cat cafés.